Today’s supermarket shelves provide consumers with an impressive choice, being able to select food that can come from almost every country in the world.
There is a new drive to use local products, with consumers keen to support their local farmers and food providers or reduce the carbon footprint of the food they consume.
Food connoisseurs are also eager to enjoy ‘famous’ foods produced in certain regions, or choose the produce from the origin renowned to be the best.
New research conducted by HPI Research (London) has discovered that consumers want to know where the food they eat originated from. Over 800 people were surveyed and over 84% of respondents check where their food has come from either ‘all’, ‘most’ or ‘some’ of the time.
The survey found that two-thirds (66%) are either ‘very’ or ‘quite’ concerned about where their food has come from, while 68% said that origin of food is either ‘very’ or ‘quite’ important in influencing purchasing decisions.
It is important that food is advertised with its origin. Such as Scotch whiskey, British Beef or Parmigiano Reggiano cheese. Asked in the study, consumers said they would feel misled if they found out their food had not originated from where it was advertised.
Over 80% of those surveyed agreed that food should say exactly where it has come from, with almost half stating that they put a lot of faith in food labels. Consumers have little or no choice but to put trust in food labels, therefore growers, manufacturers and supplies have a great responsibility to guarantee that they are accurate.
Consumers are not only interested in origin, price and nutritional value but are becoming increasingly concerned about farming practices, artisanal traditions and particular origins that bring these foods to our supermarket shelves.
M&P Engineering manufactures food production, food preparation and food packaging machinery. Its food processing machinery is ordered by food manufacturers worldwide. M&P Engineering has distribution agents located in almost every continent across the globe.
M&P engineers a portfolio of successful food processing machinery items, including food fillers, food depositors; but its most acclaimed piece of machinery is the onion peeler. M&P onion peelers are unique as they peel onions for commercial use, at very high speed and use a dry peeling process, that leaves no waste slurry.
Customers always recommend M&P Engineering and repeatedly come back to them thanks to their excellent, reliable machinery and their excellent customer service.
For more information about M&P’s food processing machinery contact us on 0161 872 8378 or click here.